MASS GENERAL BRIGHAM - WENTWORTH-DOUGLASS HOSPITAL
ROLE: Marketing Brand Manager
NARRATIVE: Took the brand from a disparate community hospital system with over 50 sites and 20 brands, to a unified system that aligned with the Mass General Brigham corporate brand.
DELIVERABLES: Way-finding and signage, service line brand colors, unified collateral, pop-up banners, campus signage, vehicle wraps, OOH signage, photography and uniforms.
SEACOAST CANCER 5K
